Our friends at Ubisoft brought us in to create an interactive video which would bring fans behind the scenes leading up to E3. The concept took shape around the YouTube Annotations feature — a smart tool allowing us to patch together multiple videos the viewer sees as pathways. So, as one video ends, the viewer [...]

I’m a huge performance car enthusiast, so when I come across a great piece of video that hits the mark, I’m quick to share on Facebook and with my circle of Car Guy friends. While watching the NBA playoffs last week, I was compelled to do just that when I saw the best, most targeted American car commercial [...]

It’s Friday! And time to, once again, recognize our industry colleagues and share the branded clips that are making noise in our office and around the interwebs. This week, we explore how smart brands are using video to extend existing campaigns.

Solidarités International created a beautiful installation in France to promote education around the number 1 [...]